If you follow the NBA or have landed on ESPN recently, chances are you’ve heard of the Ball family. A family known for 3 of the nations best basketball players in their respective levels and of course the CEO of the BIG BALLER BRAND, their father, Lavar Ball.
Oldest son Lonzo is in preseason form with the Los-Angeles Lakers, the middle son, Gelo is working to earn a starting position at the University of California Los Angeles and recently announced, youngest son LaMelo has been removed from Chino Hills High School to be homeschooled. The reasoning being, to train and mold him before college.
The popular critique of this decision and specifically of Lavar has been on the negative side. “Its Official: LaVar Ball is Worst Sports Parent Ever” was the headline of Nancy Armour’s USA today article.
I believe LaVar Ball is the opposite of the worst. In my opinion, he is the best sports father in history. That being said I am not denouncing some of the antics that he has been critiqued for, but I would like to highlight some of the things that many fathers before him have tried to do and failed.
LaVar Ball has made a monetized brand out of his family name while continuing to hold the value of what family means. He has one son that recently signed with the Lakers for $33.4 million. He also has his own signature shoe with a brand that he partially owns. Not to mention, this brand allows him to wear whatever shoe he pleases.
Lavar’s second son is in good standing to start for a prestigious basketball powerhouse and is on a full ride scholarship. His third and youngest son is a high school basketball Phenom and is also the first high school basketball player with HIS own signature shoe. Oh, and probably one of the first to drive a Lamborghini. Now, with all those things being said, how distracted would YOU be at the age of 16 with the attention that comes with those accolades?
Outside of the fame and fortune, having three sons who the media follows, and have yet to hear about some scandal or anything passed playing a bad game is something to be proud of as a father. 1 of 3 sons going to the NBA isn’t a bad thing to add either. Especially when your other two might join him. LaVar Ball has my vote for FOY.