I know what you may be asking yourself, “What exactly is True Urban Culture?” TUC Media is a publication focusing in music, art, and fashion. These together create a culture that not only lets people express themselves, but also gives people opportunity and hope. Based in Atlanta, but not repressed to, we take care of our own especially, highlighting those around us to help reach our ultimate goal – to revamp the image of urban culture.
Concentrating on fashion, our publication has reached new heights in designing and producing our own clothing line. Not only does it feature our publication, but it carries symbolism with it: culture and creativity. From t-shirts to varsity jacket to hats and accessories, TUC Media brings thoughts, ideas, and designs to a reality. We not only encompass our city, but have sprouted to all sides of the nation, from New York to Los Angeles, accenting every gift around the nation. What separates us from other clothing lines is that we have a deeper meaning and purpose behind every piece and collection. We carry what’s true and real about our society. We focus on the urban life and style. And most importantly, we are the culture.
PHOTOS BY @WIRE_Atl